I was chosen as the Lead Designer for the Eric Fry Macro Millions video event.
This project allowed me to wear many hats and show off my versatility. The team I led not only created the style concept sheets for the campaign, but I also designed and coded the HTML marketing assets and edited the accompanying live-edit video. While the project was a bit overwhelming (as we were short-staffed at the time), the team did manage to successfully launch the live event on deadline.
At the peak of the video, we recorded over 15,000 viewers.